Zentag AI Joins SportsPro Madrid 2025:
Powering the Next Era of AI Sports Broadcasting

Showcasing Next-Generation AI Tools for Real-Time Highlights and Fan Engagement

Published: Feb 5, 2026Updated: Feb 5, 2026

Shubhamm G

Content Writer

#SportsProMadrid2025
Zentag AI Joins SportsPro Madrid 2025: Powering the Next Era of AI Sports Broadcasting

Quick Summary:
Zentag AI is bringing instant highlights, smart live recaps and auto-reframing to SportsPro Madrid 2025 so teams can publish faster across every screen. The toolkit streamlines production, personalizes fan touchpoints and opens fresh sponsor inventory with platform-ready outputs.

At the event, Zentag AI will highlight its AI Sports Video Highlights, Smart Live Recap, and AI Reframe solutions - advanced tools designed to make sports content creation faster, smarter and more engaging.

  • AI Sports Video Highlights automatically identify and generate dynamic highlight clips from live matches within seconds.

  • Smart Live Recap transforms key plays into instant summaries, keeping fans engaged throughout the game.

  • AI Reframe intelligently adapts video formats for social platforms, ensuring every moment looks perfect across screens and channels.

Together, these innovations empower organizations to streamline production workflows, enhance fan engagement and deliver real-time, platform-ready sports content that drives viewership and value.

If you’re attending SportsPro Madrid 2025, come meet the team and discover how AI in sports broadcasting is redefining media workflows and unlocking new revenue opportunities.

Q&A

What is Zentag AI showing at SportsPro Madrid 2025

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A connected toolkit for automated sports content creation, including AI Sports Video Highlights, Smart Live Recap and AI Reframe. These products work together to detect key plays, generate clips within seconds and format them for every major platform.

How do AI Sports Video Highlights work

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They analyse the live feed, identify pivotal moments like goals or turnovers within seconds, then auto-cut clean short clips that are ready for OTT apps, social channels and broadcast recaps.

What problem does Smart Live Recap solve

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Fans drop in and out during games. Smart Live Recap turns key plays into instant summaries so audiences stay informed, which increases completion rate, session length and return visits

Why is AI Reframe important for social distribution

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Each platform favours a different aspect ratio. AI Reframe keeps action centred while adapting footage for vertical square or widescreen, which preserves quality across phones, tablets and TVs without manual re-edits.

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